Ratings good - not the best 
The Grey Cup pulled in 4 million viewers. The third best audience ever. Why didn't it break the record from 2002 in Edmonton?
For viewers in Vancouver, the starting time was 3 p.m., which is too early if you are hoping for an enormously large audience.
If Edmonton had been the host city, the starting time in Vancouver would been 5 p.m., a slot much more conducive to producing a record.

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